An Assignment on Ryan McDonald Founder of Ray Kroc - Free Essay Example

Sample details Pages: 5 Words: 1414 Downloads: 3 Date added: 2017/06/26 Category Business Essay Type Narrative essay Did you like this example? IFY-BUSINESS BUSINESS ASSIGNMENT CQ-14-0002 Ryan McDonald founder Ray Kroc à ¢Ã¢â€š ¬Ã…“If I had a brick for every time Ià ¢Ã¢â€š ¬Ã¢â€ž ¢ve repeated the phraseQuality, Service, Cleanliness and Value, I think Ià ¢Ã¢â€š ¬Ã¢â€ž ¢d probably be able to bridge the Atlantic Ocean with them.à ¢Ã¢â€š ¬Ã‚  à ¢Ã¢â€š ¬Ã¢â‚¬ Ray Kroc (McDonald, 2015). This is a saying from a legendary business man who enabled McDonald major leap forward in the fast food business. Some of his motivation methods are still used by plenty of companies. Don’t waste time! Our writers will create an original "An Assignment on Ryan McDonald Founder of Ray Kroc" essay for you Create order Ray Kroc (1902-1984), the founder of McDonald who was born on October 5, 1902 inOak Park, nearChicago, to parents ofCzechorigin. As same as other famous entrepreneurs, Krocà ¢Ã¢â€š ¬Ã¢â€ž ¢s business career was unsmooth and tough. According to his history written by the official website of McDonald (McDonald, 2015), in 1917, Kroc lied about his age and became an ambulance driver during The Second War. However, war ended before Kroc finished training, then due to lack of patience for school, he left there and began his career as early as other successful entrepreneurs. Before his 50th birthday, he had been working as a piano player, paper cup salesman and multi-mixer salesman. To be detailed, multi-mixer salesman was his most successful job before the age of 50, but actually was neither good nor bad. He spent a decade and a half crisscrossing the country peddling the multi-mixer to drugstore soda fountain and restaurant owners. During the early 1950s, many neighborhood soda founta ins were forced to close in terms of the loosing number of people that were leaving cities for the suburbs. This condition could be nightmare years for Kroc as a multi-mixer salesman, yet, that was his first time to meet with two brothers, Dick and Mac McDonald and the first step to guide him for success. An order which includes eight machines from a small restaurant in San Bernardino addressed Krocà ¢Ã¢â€š ¬Ã¢â€ž ¢s attention. Kroc wonder what sort of small restaurant was able and needed to chum out 40 milk shakes at a time. Therefore, Kroc left for California to see that restaurant with curiosity. After arriving in California, Kroc was shocked by what he had ever seen in his life. à ¢Ã¢â€š ¬Ã…“The McDonald brothers restaurant was unlike any Ray had ever seen. In contrast to the popular drive-in restaurants of the time, it was self-service, had no indoor seating, and the menu was limited to cheeseburgers, hamburgers, fries, drinks and milk shakes, all of which were produced in an assembly-line fashion that enabled customers to place their orders and receive their meals in less than a minuteà ¢Ã¢â€š ¬Ã‚ . (Baron, 2015) Kroc suddenly negotiated with the brothers and got the exclusive rights to sell the McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s method. After acquiring exclusive rights, in the first year, He used the cautious clean and efficient restaurant as a showcase for selling McDonalds franchises to the rest of the country and he would collect 1.9 percent of gross sales from them. But Kroc was upset to see that, he was hardly making profits after expenses. Then Kroc met a financial genius called Harry Sonnenborne who gave him a bright idea that how to make money by selling real estate instead of selling hamburgers. Kroc eventually accepted the idea and started to finish his goal-opening 1,000 McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s from coast to coast. In this period, a serious penitential problem finally appeared. There was an argument between Kroc and the McDonald b rothers over their original formula. In order to solve this problem, Kroc decided to own McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s all to himself. He bought our McDonalds for $2.7 million. Although he thought the deal covered the original restaurant in San Bernardino, the brothers said it didnà ¢Ã¢â€š ¬Ã¢â€ž ¢t which leaded to Krocà ¢Ã¢â€š ¬Ã¢â€ž ¢s fury. à ¢Ã¢â€š ¬Ã…“Without the rights to their own name, the McDonalds were forced to rename their restaurant The Big M. So Kroc opened a brand-new McDonalds one block away and put The Big M out of businessà ¢Ã¢â€š ¬Ã‚  (Baron, 2015). In terms of the research, Kroc is true to the father of McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s name. Under his managing, McDonald is always the top of fast-food business. His leadership style is close to paternalistic leadership style which means a leadership style where the leader makes decisions, but takes into account the welfare of employees. à ¢Ã¢â€š ¬Ã…“He was one of the best listeners Ià ¢Ã¢â€š ¬Ã¢â€ž ¢ve ever known, and if someone, no matter who it was, had what he considered a good idea, heà ¢Ã¢â€š ¬Ã¢â€ž ¢d allow them to go with it. But he was strictly one-dimensional when it came to the restaurants. They had to be run rightà ¢Ã¢â€š ¬Ã¢â‚¬ no argumentà ¢Ã¢â€š ¬Ã‚  (Carlino, 1996). To be more specific, he would accept reasonable suggestions from employees but still needed to run by him first. Kroc needed to make sure McDonald is run as he expected, and he would give order at any time and ant places, in this sense, employees can hardly affected Kroc decision making. Kroc motivated employees effectively and even the methods were still used until now. The first method is awarded every employee even the smallest of positions the title of à ¢Ã¢â€š ¬Ã…“Management Traineeà ¢Ã¢â€š ¬Ã‚ . Not only in the resumes of employees but also on badge which employee worn every day. By carrying out this motivate method, employees are felt like a value member in management team, it improved McD onald productivity. Second one which is critical is that, Kroc also made a suggestion box for employees. It not only enable employees regarded themselves as a value member of management team, but also amended McDonald. Employees felt their opinions were heard also encourage them to give more good ideas to amend McDonald. Thirdly, in financial aspect, Kroc also proved employeesà ¢Ã¢â€š ¬Ã¢â€ž ¢ health insurance which makes them felt safe. In conclusion, this method matured McDonald and proved to be successful for both the workers and McDonald. The increasing popularity of McDonald in America, gradually raised the attention from many other aspects. à ¢Ã¢â€š ¬Ã…“New York MagazinesMimi Sheraton proclaimed ¼Ãƒâ€¦Ã‚ ¡Ãƒ ¢Ã¢â€š ¬Ã‹Å"McDonalds food is irredeemably horrible, with no saving graces whatever.à ¢Ã¢â€š ¬Ã¢â€ž ¢ Nor did the nutritionists take kindly to McDonalds offerings. As Dr. Jean Mayer, a Harvard professor, wrote: à ¢Ã¢â€š ¬Ã‹Å"The typical McDonalds meal hamb urgers, french fries, and a malted doesnt give you much nutrition. Its typical of the diet that raises the cholesterol count and leads to heart disease.à ¢Ã¢â€š ¬Ã¢â€ž ¢ à ¢Ã¢â€š ¬Ã‚  (WILEY, 1996) Comparing with other entrepreneurs, Kroc actually acted more ethically than others. He committed to sustainable relationships with franchise owners. Kroc committed to having deep relationships with owners and directing and guiding them. In addition, he always focus on goal instead of profits. Kroc said, If you love what you do and put the customer first, success will be yoursà ¢Ã¢â€š ¬Ã‚  (McDonald, 2015). He actually put his word on his behavior, like the motivated method I mentioned above, Kroc always struggle for making employees feel they are part of the team. Moreover, in 1961, Kroc launched Hamburger University which is a training program to give suggestion and instruction to franchisees and operators about how to run a successful McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s restaurant. Unt il now, there have been more than 80,000 people graduated from this program. In conclusion, Kroc is able to prevent the lure of money, and his justice ethics is admirable. Hamburger University could generate external benefit, people who graduated from this university would probably absorb the thought from Kroc which could benefit company and consumers as well, thatà ¢Ã¢â€š ¬Ã¢â€ž ¢s the reason I willing to work with him. Without the McDonald brothersà ¢Ã¢â€š ¬Ã¢â€ž ¢ distraction, Kroc was gradually on the right track. In 1965, he had opened more than 700 restaurants in 44 states. Apart from that, he eventually enable McDonald to become the first fast-food business for the public which made Kroc become a rich man. In 1970s, McDonaldà ¢Ã¢â€š ¬Ã¢â€ž ¢s even became the largest food supplier in USA and would remain approximately two decades. After ten months he died, McDonald had sold 50 billion burgers. Today, the current worth of McDonald is 96.249 billion (YAHOO, 2015), and ther e is no doubt that McDonald couldnà ¢Ã¢â€š ¬Ã¢â€ž ¢t be so successful without Ray Kroc. Reference Baron, B., 2015. Entreprenuer. [Online] . Available at: https://www.entrepreneur.com/article/197544 [Accessed 12th March 2015]. Carlino, B., 1996. National Restaurant News. [Online] Available at: https://findarticles.com/p/articles/mi_m3190/is_nSPEISS_v30/ai_18091889 [Accessed 22th March 2015]. McDonald , 2015. Getting to Know Us. [Online] Available at: https://www.aboutmcdonalds.com/mcd/our_company.html [Accessed 18th March 2015]. McDonald, 2015. The Ray Kroc Story. [Online] Available at: https://www.mcdonalds.com/us/en/our_story/our_history/the_ray_kroc_story.html [Accessed 17th March 2015]. prefixes suffixes , 2013. List of Prefixes. [Online] Available at: https://prefixes-suffixes.com/list-of-prefixes.html [Accessed 2nd Feburary 2015]. YAHOO, 2015. YAHOO FINANCE. [Online] Available at: https://finance.yahoo.com/q?s=MCD [Accessed 12th March 2015]. 1

Analysis Of Handedness And Brain Asymmetry - 1024 Words

Handedness and brain asymmetry are both very important aspects of humans and many other species. They are innate, complicated features that are distinct to everyone. Unfortunately, many people have made assumptions that exaggerate the importance and dominance of one side of the brain from the other. It is understood that the left-brain controls the right hand and specializes in language and logic. Alternatively, the right-brain controls the left hand and specializes in creativity, intuition, and emotion. In the essay written on January 21st, 2014 in the School of Psychology in the University of Auckland, â€Å"Left Brain, Right Brain: Facts and Fantasies,† Michael C. Corballis clears misconceptions and myths and explains the details of how†¦show more content†¦He explains that the brain is asymmetrical, not only to humans, but to many other species as well, which indicate an evolutionary development. He then explains that handedness and brain asymmetries are determine d through gene and are developed during the fetus stage. Corballis states the idea that handedness is of little importance when determining a person’s worth, as many left-handers (which are less dominant) succeed in life. He concludes that the appeal of having dominance in one brain side or handedness is due to the power of myths and not true evidence. (1-4) Corballis focuses on two main topics in his essay: handedness and cerebral asymmetry. These are two key terms to recognize in order to understand this paper. The author is aware of this and repetitively explains these phrases and how they relate to his claim. Corballis states that the two are â€Å"inborn and under partial genetic control, although the gene or genes responsible are not well established† (1). It is significant that Corballis portrays these terms in this way because the readers may have their own interpretation of them beforehand. But to clear any misunderstandings, Corballis explains that handedness and cerebral asymmetry start as an innate feature rather than a specialization. This shows Corballis’s exceptional ability as a writer because he defines the terms in a way that suits his claims and dismisses any misconceptions. Corballis also states that the two â€Å"are

Battleship Potemkin Free Essays

To many, Battleship Potemkin remains as powerful today as it was when it saw its initial release in 1915. A great deal of the power the film projects derives from its ability to draw on the emotional content of viewers who hold a dissatisfied feeling towards the government, a perennial feeling that never â€Å"goes out of style. † But does the film’s political statement undermine the credibility of the film as a work and sway it into the realm of propaganda? In a word, no as this is a highly skilled cinematic presentation that does not fall into the common trapping of propaganda cinema. We will write a custom essay sample on Battleship Potemkin or any similar topic only for you Order Now To say the Battleship Potemkin contains a political point of view is an accurate statement; but, to say that the film is a work of propaganda may not entirely be correct. The reason for this is that propaganda generally involves a dishonest attempt to present a point of view that plays to the viewer’s emotions. Yes, Battleship Potemkin does present its anti-tsarist point of view so as to stimulate the viewer’s emotions to align with anti-tsarist sentiment however; life under the tsar was hardly one that was popular with the â€Å"common person. † In fact, the entire Russian revolution would have been impossible if the population held the ruling class in high esteem. So, the film does not so much change a point of view as much as it reflects what had been a common point of view. How to cite Battleship Potemkin, Papers

Classicism free essay sample

Aesthetic attitudes and rules based on the civilization, art and literature of ancient Greece and Rome, and characterized by accent on signifier, simpleness, proportion, and restrained emotion. Classicism and Neoclassicism, in the humanistic disciplines, historical tradition or aesthetic attitudes based on the art of Greece and Rome in antiquity. In the context of the tradition, Classicism refers either to the art produced in antiquity or to subsequently art inspired by that of antiquity ; Neoclassicism ever refers to the art produced subsequently but inspired by antiquity. Thus the footings Classicism and Neoclassicism are frequently used interchangeably. Term that, with the related words `classic and `Classical , is used in assorted ( and frequently confounding ) ways in the history and unfavorable judgment of the humanistic disciplines. In its broadest sense, Classicism is used as the antonym of Romanticism, qualifying art in which attachment to recognized aesthetic ideals is accorded greater importance that individualism of look. We will write a custom essay sample on Classicism or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The word frequently implies direct inspiration from antique art, but this is non a necessary portion of the construct, and harmonizing to context the word might be intended to convey little more than the thought of lucidity of look, or instead of conservativism. In the context of Greek art, the term `Classical has a more precise significance, mentioning to the period between the Archaic and Hellenistic periods, when Grecian civilization is thought to hold attained its greatest luster. The term `classic is used to mention to the best or most representative illustration of its sort in any field or period. This is what W # 246 ; lfflin meant when he gave the rubric Authoritative Art to his book on the Italian High Renaissance. Thus, in this sense, it would be legitimate, if willfully confounding, to mention to Delacroix as the authoritative Romantic creative person. The three footings `classic , `Classical and `Classicism are, so, frequently non used with favoritism or exactitude , the conflation of historical term and value opinion reflec ting the thought ( dominant for centuries ) that the art of the Greeks and Romans set a criterion for all future accomplishment. To unclutter up ( or possibly add to ) the confusion, the instead gawky word `classicistic has besides entered the lists it conveys the thought of addiction on ancient theoretical accounts but without any sense of qualitative opinion. 1825 ( oppos # 233 ; # 224 ; romantisme ) Doctrine des zealots exclusifs de la tradition classique dans la litt # 233 ; rature et dans lart. Il y a ici une recrudescence de classicisme, de si # 232 ; cle de Louis XIV, de go # 251 ; t pour Esther et de dilettantisme acad # 233 ; mique. SainteBeuve, Correspondance, t. II. Et Si lon a plutonium dire enfin que lupus erythematosus romantisme avait pris en tout lupus erythematosus contrepied du classicisme, la grande raison en est que lupus erythematosus classicisme avait fait de limpersonnalit # 233 ; de loeuvre dart lune des conditions de sa flawlessness. Bruneti # 232 ; rhenium, Manuel de lhistoire de la litt # 233 ; rature fran # 231 ; aise, III. Ensemble diethylstilbestrols caract # 232 ; RESs propres aux works litt # 233 ; raires et artistiques de lantiquit # 233 ; et du XVIIe si # 232 ; cle, telles quelles ont # 233 ; T # 233 ; vitamin D # 233 ; finies, jug # 233 ; es par lupus erythematosuss th # 233 ; oriciens de la fin du XVIIe si # 232 ; cle ( en France ) . Lunion # 171 ; du cart # 233 ; sianisme et de lart dans le classicisme # 187 ; ( Lanson ) . Cest par Ce rationalisme ( en litt # 233 ; rature ) que se vitamin D # 233 ; finit essentiellement, selon nous, le classicisme fran # 231 ; Army Intelligence. [ ] Dans la litt # 233 ; rature et lart lupus erythematosus classicisme, qui a donn # 233 ; Ses plus beaux fruits, se prolonge encore ( vers 1680 ) . V # 233 ; ritable # 171 ; P # 232 ; rhenium de cubic decimeter # 201 ; glise # 187 ; , Bossuet oppose aux ennemis du catholicisme La pure philosophy de la tradition. Racine fait jouer Esther ( 1689 ) et Athalie ( 1691 ) . La Fontaine publie boy XIIe livre de Fables ( 1694 ) . R. Jasinski, Histoire de la litt # 233 ; rature fran # 231 ; aise.